After having a Blackberry for over 3 years I recently decided to convert to the I-Phone and found myself searching for a fashionable cover. I always say when you have the opportunity to accessorize, take advantage of it because accessories are NEVER outdated, they help compliment your outfit and express your personality. Nowadays every designer in the market is trying to come up with brand extensions that are appealing to the consumer, in this case branded I-phone cases or what I like to call clothing for your I-phone. I researched 4 of my favorite brands and they all combined the elements of what their brand represents and designed a case for I-phone users. Hey, if you can dress your dog in a Moncler Coat than I don't see any shame of dressing your phone with Marc Jacobs. I haven't decided which case to go with just yet, however I'm leaning towards the custom made Miansai 14K solid gold case (retails for $10K) It's an investment!.